Sponsorships These are events where a brand or business expresses its support for an event, activity, or individual. This type of event facilitates a strategy to increase sales, as the more exposure a sponsorship has, the more potential consumers it reaches. Very prominent examples of such campaigns are: Britney Spears at Pepsi. David Beckham. Rolex Tiger Woods. These companies often sponsor players, teams, and artists to gain more brand exposure. Create your virtual store in and get exclusive offers! We invite you to read this article Manage your business using a virtual store Virtual store 5 Businesses undertake these types of activities to increase the value of the business in order to strengthen its image.
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The goal is for the public to have a favorable image of the France Email List company and its articles. A prominent example of this type of campaign is a Coca-Cola campaign call ATMs for Happiness, which promotes the money-relat message that money can bring happiness when it falls into good hands. 6 Products These types of campaigns focus on promoting one or more specific items, and generally, they are strategy-orient campaigns to increase business sales. An example of such a campaign is é Brand’s campaign for é Events, a microsite the brand creat to sell its scarves online.
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Full of Anticipation As the name suggests, they are advertising BT Leads campaigns design to arouse consumer expectations and curiosity before a new product or service is launch, without revealing many details about it. A prominent example of such campaigns are those us to promote movies and series, such as first-run trailers to attract users. 8 Launch These campaigns focus on tactics to inform the market about the launch of a new product or service, often accompani by discounts and promotions to attract consumers. Although it is not mandatory, these activities can be prec by desir activities. An example of this type of campaign is the campaign a brand runs to launch each model. 9 Reactivation These campaigns are us to give new impetus to existing products or services during times of crisis or important seasons.