Hubspot’s CMS also allows you to preview created content before publishing it and schedule its publication. Data analysis In addition to enabling the management and publishing of online content, CMS often include analytics tools to track key performance indicators such as: traffic page views the bounce rate the devices used the location of the users These metrics can be collected in a dashboard view , so you can get an overall picture of your site. If the CMS does not have a built-in analytics system, it should be integrated with a third-party tool like Google Analytics.
Through native tools or extensions
SEO tools A high-performance CMS not only allows you to manage a website , but also helps to make it known to more people thanks to SEO optimization . , a CMS allows for Business Lead landing you to create XML sitemaps, add 301 redirects (or redirects ), increase site performance and optimize page metadata. CRM software Blogging tools Built-in blogging tools , including page templates and content editors, make it easy for any B2B business to start publishing articles and content right away, to support your content marketing strategy .
How to integrate
Between sales teams and customers. Every interaction (email, phone call, meeting, etc.) is stored in the CRM, so that salespeople know when it is time to contact individual prospects. CRMs also offer the BT Leads ability to segment the BT Leads ability contacts into lists based on criteria such as location, business type, or company size. This is a fundamental support for sales, who can adopt the best strategies for each individual . Automatic data acquisition One of the key benefits of CRM software is the ability to automatically record communications between contacts and sales representatives.