Our goal is to explain to you how content marketing acts according to the stage of the. Therefore, funnel that the consumer is going through. Therefore, you must understand how you can create an efficient strategy. Therefore, with appropriate content production for each stage to conquer a new lead. Top of the funnel: the moment of discovery The top of the funnel is the beginning of the consumer’s journey. That is the moment when the person has first contact with your business because they are discovering a problem or need, but they are not yet looking for something to buy.
What is outbound marketing
This is, therefore, not the. Therefore, time to show your product. It is best to provide information in broad content that can allow the public to executive email list identify with the topic and recognize its need. Then, your goal is to attract people. Therefore, who identify with your content so that you can have more blog traffic, for example. And some types of content designed in the funnel that base your inbound marketing strategies are perfect for that moment. Like webinars , which are.
How to do outbound marketing
Videoconferences with specialists on a topic. That format is usually live broadcasts, but nothing. Therefore, prevents you from BT Leads doing a perpetual one. In any case, they are used to talk about more general aspects and are. Therefore, aimed at people who are still looking for information on the subject. At the same time, videos can also fulfill the role of webinars, but with less of a seminar aspect. Video is a widely consumed format on the Internet and has a lot of attractive power. Remember to use a lot of information, even if it is basic or too broad.